The Come Up DVD | Rookie Season Ed. ft. Young Thug, Troy Ave, YG, Quan & more

The Come Up's creator and producer, Fendi, spent a few years and some change on the low. Some thought the DVD game was dead and that The Come Up DVD had been buried. But it turns out almost 20 DVDs later that The Come UP DVD was only recharging the battery to put street DVDs back on the map.

Dropping exclusive Come Up title after exclusive title, the artists started reaching out for exclusive projects. The likes of 2 Chainz, Jadakiss, Styles P, Kendrick Lamar, Yo Gotti, Chief Keef all came knocking. Even French Montana, who has his own DVD series, recruited The Come Up to drop not one but TWO projects.

Last round Fendi took us to ATL for Jeezy’s “Hood Politics Edition” DVD, now Fendi has gathered all the up-and-comers for the “Rookie Season Edition” featuring Young Thug, Troy Ave, Rich Homie Quan, YG, Lil' Durk, Young Scooter, Chinx Drugz, Que, Kevin Gates, Vado, Snootie Wild, Migos, K Camp, Phendi & Much More!

Hip-hop's brighest young stars are on display in this new DVD, which takes a departure from the superstar names + faces The Come Up usually features to show you a lineup of the best and brightest up-and-comers in the game. Representing for the young bloods, the new jacks, the rookie crop, the next generation... the FUTURE.